Exploring the spillover effects in a multi-vendor rewards programme in South Africa

The aim of this research is to explore what spillover effects are found among the stakeholders of a multi-vendor rewards programme belonging to a large financial institution within South Africa. The research aimed to understand how spillover effects created value for stakeholder of the multi-vendor...

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Bibliographic Details
Main Author: Morris, Glynn
Other Authors: Smith, Sean
Language:en
Published: University of Pretoria 2021
Subjects:
Online Access:http://hdl.handle.net/2263/79621
Morris, G 2020, Exploring the spillover effects in a multi-vendor rewards programme in South Africa, MBA Mini Dissertation, University of Pretoria, Pretoria, viewed yymmdd <http://hdl.handle.net/2263/79621>