The influence of place branding on perceived image: the case of Braamfotein, Johannesburg in South Africa

A Masters dissertation submitted in fulfilment of the requirements for the degree of the Master of Commerce (Marketing) in The School of Economic and Business Sciences, at the University of the Witwatersrand. DECEMBER 2015 === Tourism has become one of the most significant export sectors in many de...

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Bibliographic Details
Main Author: Mototo, Lebogang Thato
Format: Others
Language:en
Published: 2017
Subjects:
Online Access:Mototo, Lebogang Thato (2016) The influence of place branding on perceived image: the case of Braamfotein, Johannesburg in South Africa, University of the Witwatersrand, Johannesburg, <http://wiredspace.wits.ac.za/handle/10539/22153>
http://hdl.handle.net/10539/22153