Identifying the Factors That Influence Changes in Aggregate Sentiment Among the Masses: An Analysis of the Measure of Consumer Sentiment Through a Conflict Analysis and Resolution Lens

The University of Michigan's Survey Research Center developed a tool to quantify how people feel towards the state of the economy. Dr. George Katona, a psychologist and professor at the University of Michigan developed the Index of Consumer Sentiment (ICS) in the 1940s. As decades of data were...

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Bibliographic Details
Main Author: Letamendi, Michael Carl
Format: Others
Published: NSUWorks 2014
Subjects:
Online Access:http://nsuworks.nova.edu/shss_dcar_etd/4
http://nsuworks.nova.edu/cgi/viewcontent.cgi?article=1003&context=shss_dcar_etd