Financial strength as a predictor of pricing strategy.
The purpose of this thesis is to determine if the pricing strategy used by defense aerospace contractors can be explained using information readily available from the financial statements of the corporation and from compilations of industry financial data. The sample includes seventeen defense contr...
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| Language: | en_US |
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Monterey, Calif. : Naval Postgraduate School
2012
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| Online Access: | http://hdl.handle.net/10945/22266 |