Srovnávací reklama - vývoj úpravy v českém právním řádu

Resumé The aim of the thesis "Comparative advertising - the development of its regulation in Czech law" is to analyze the development of comparative advertising in the Czech legislation, to make a comparison with the EU legislation and to examine development trends in comparative advertisi...

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Bibliographic Details
Main Author: Šmukařová, Kateřina
Other Authors: Eichlerová, Kateřina
Format: Dissertation
Language:Czech
Published: 2010
Online Access:http://www.nusl.cz/ntk/nusl-276035