Reklama v arabských médiích
My diploma thesis deals with the analysis of advertising in Arabic media, in particular in Arabic TV stations, such as MBC1, MBC2 and Dubai One. It is based on structuring advertising with respect to content and aim of the statement, i. e. classifying advertising either as product advertisement, ima...
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| Format: | Dissertation |
| Language: | Czech |
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2008
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| Online Access: | http://www.nusl.cz/ntk/nusl-287655 |