Opportunities for a start-up company to build an international company brand:case Edunation
Globalization and digitalization have removed barriers, reduced costs of multinational interchange and enabled a remarkable speed of information transfer world-wide. Thus, a growing portion of international market players are international start-ups or so called born globals. To overcome the liabili...
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| Format: | Dissertation |
| Language: | English |
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University of Oulu
2018
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| Online Access: | http://urn.fi/URN:NBN:fi:oulu-201809052724 http://nbn-resolving.de/urn:nbn:fi:oulu-201809052724 |