Perceptions of public relations among Chinese and American college students : a comparative analysis

People throughout history have judged Public Relations critically. So, today, it is essential for PR professionals to know how the field is perceived. This research examines how college students in America and China perceive public relations. Four research questions were proposed to understand perce...

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Bibliographic Details
Main Author: Liang, Minqian
Format: Others
Published: Scholarly Commons 2011
Subjects:
Online Access:https://scholarlycommons.pacific.edu/uop_etds/794
https://scholarlycommons.pacific.edu/cgi/viewcontent.cgi?article=1793&context=uop_etds