Innovation Measurement: a Decision Framework to Determine Innovativeness of a Company
Innovation is one of the most important sources of competitive advantage. It helps a company to fuel the growth of new products and services, sustain incumbents, create new markets, transform industries, and promote the global competitiveness of nations. Because of its importance, companies need to...
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| Format: | Others |
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PDXScholar
2013
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| Online Access: | https://pdxscholar.library.pdx.edu/open_access_etds/1017 https://pdxscholar.library.pdx.edu/cgi/viewcontent.cgi?article=2016&context=open_access_etds |