PUBLICIZING THE AFRICAN CAUSE: EVALUATING GLOBAL MEDIA DISCOURSES REGARDING THE CELEBRITY-LED "MAKE POVERTY HISTORY" CAMPAIGN

PUBLICIZING THE AFRICAN CAUSE: EVALUATING GLOBAL MEDIA DISCOURSES REGARDING THE CELEBRITY-LED "MAKE POVERTY HISTORY" CAMPAIGN

ABSTRACT This study examined global media discourses regarding the coverage of an anti-poverty campaign for Africa by celebrities in Europe by comparing media coverage of this event in the UK, US, and African press. The Make Poverty History campaign was organized in 2005 to pressure G8 lea...

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Bibliographic Details
Main Author: Njoroge, Dorothy Wanjiku
Format: Others
Published: OpenSIUC 2009
Subjects:
Africa
celebrity campaigns
colonial discourse
development
G8
globalization
Online Access:https://opensiuc.lib.siu.edu/dissertations/101
https://opensiuc.lib.siu.edu/cgi/viewcontent.cgi?article=1101&context=dissertations

Internet

https://opensiuc.lib.siu.edu/dissertations/101
https://opensiuc.lib.siu.edu/cgi/viewcontent.cgi?article=1101&context=dissertations

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