Social Interactions and We-Intentions for Agrivisitors’ Service Encounters
This study addresses how agrivisitors' social interactions affect satisfaction and, in turn, revisit intention. Adopting social exchange theory and resource theory, the study proposes that social interactions with service providers, local residents, companion visitors, and other customers influ...
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| Format: | Others |
| Language: | en_US |
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2010
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| Online Access: | http://hdl.handle.net/1969.1/ETD-TAMU-2009-08-7090 |