Mathematical programming approaches to pricing problems

There are many real cases where a company needs to determine the price of its products so as to maximise its revenue or profit.<p>To do so, the company must consider customers' reactions to these prices, as they may refuse to buy a given product or service if its price is too high. This i...

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Bibliographic Details
Main Author: Violin, Alessia
Other Authors: Castelli, Lorenzo
Format: Doctoral Thesis
Language:en
Published: Universite Libre de Bruxelles 2014
Subjects:
Online Access:http://hdl.handle.net/2013/ULB-DIPOT:oai:dipot.ulb.ac.be:2013/209173