The Appeal of Fashion Retailing as a Career: Perceptions of Fashion Merchandising Students

This study investigated the (1) relationship of students' family and educational background to their opinions of fashion retailing as a career, and (2) preferences for fashion retail job attributes in relationship the appeal of fashion retail job profiles. A sample of 131 fashion merchandising...

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Bibliographic Details
Main Author: Daniels, Susan Leigh
Other Authors: Forney, Judith Anne Cardona, 1949-
Format: Others
Language:English
Published: University of North Texas 1994
Subjects:
Online Access:https://digital.library.unt.edu/ark:/67531/metadc277729/