Factors Associated with Salespersons' Use of Influence Tactics and Their Outcomes : An Exploratory Study

The use of influence tactics by sales representatives appears to be related to a number of latent constructs and factors such as, manifest needs, role conflict and role ambiguity, and perception of sales managers' power bases. However, such relationships have not been examined by researchers. T...

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Bibliographic Details
Main Author: Nonis, Sarath A. (Sarath Alban)
Other Authors: Welch, Joe Lloyd
Format: Others
Language:English
Published: University of North Texas 1992
Subjects:
Online Access:https://digital.library.unt.edu/ark:/67531/metadc277871/