Retail Management Mix Strategies of Retail Grocery Establishments Belonging to a Retailer-Cooperative in the State of Texas
The purpose of this study was basically fivefold: 1) to examine the historical development and significance of the retail mix as a retail management concept; 2) to identify the nature and structure of the independent variables which make up a retail management mix; 3) to distinguish the nature and s...
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Format: | Others |
Language: | English |
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North Texas State University
1980
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Online Access: | https://digital.library.unt.edu/ark:/67531/metadc331797/ |