The Role of Admissions Officers in the Marketing Activities of Texas Colleges and Universities

This study concerns the role of admissions officers in the marketing activities of Texas Colleges and universities. The purposes of this study are to identify the marketing activities of Texas colleges and universities for admissions and recruiting, to determine if these marketing activities vary ac...

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Bibliographic Details
Main Author: Rahman, Nurudeen Kayode
Other Authors: Kingery, Dwane
Format: Others
Language:English
Published: University of North Texas 1989
Subjects:
Online Access:https://digital.library.unt.edu/ark:/67531/metadc332194/