Father knows best: one corporation's use of televised images and rhetoric of family and fairness for control of employee population
This thesis is a close textual analysis of three videotapes produced at Texas Instruments. The first chapter outlines the background of corporate video and some of the methods used in the analysis. Chapter II discusses the origins of televisual conventions and traces their migration to the corporate...
Main Author: | |
---|---|
Format: | Others |
Language: | English |
Published: |
University of North Texas
1991
|
Subjects: | |
Online Access: | https://digital.library.unt.edu/ark:/67531/metadc798466/ |