Distribution Channels in a Multi-Brand Environment: a Uniform or a Market Adapted Policy?.

Distribution Channels in a Multi-Brand Environment: a Uniform or a Market Adapted Policy?.

Gestão Comercial === Master in Sales Management

Bibliographic Details
Main Author: Monteiro, Carlos André da Silva Jesus
Format: Others
Language:Portuguese
Published: Faculdade de Economia da Universidade do Porto 2011
Subjects:
CIÊNCIAS EMPRESARIAIS
Porto
Online Access:http://hdl.handle.net/10216/56194

Internet

http://hdl.handle.net/10216/56194

Similar Items