Efecto de las las redes sociales sobre la innovación y el desempeño empresarial en el sector hotelero español
[EN] The advent of the Web 2.0 and the explosion of social networks, due to widespread use, especially young people, are changing the way companies compete. The information and communication technologies have led to sources of opportunity for the business sector, the interactivity that can be achiev...
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Format: | Doctoral Thesis |
Language: | Spanish |
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Universitat Politècnica de València
2016
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Online Access: | http://hdl.handle.net/10251/61468 |