An Evaluation of Customer Satisfaction Dimensions in the Ghanaian Banking Industry

The banking industry in Ghana has seen tremendous growth in recent times. This exponential growth has led to high levels of competition and necessitated that all banks devise strategies to improve customer satisfaction to gain competitive advantage. The growing demands of customers have a significan...

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Bibliographic Details
Main Author: Dadzie, Joyce Esther
Format: Others
Language:en
Published: ScholarWorks 2017
Subjects:
Online Access:https://scholarworks.waldenu.edu/dissertations/4613
https://scholarworks.waldenu.edu/cgi/viewcontent.cgi?article=5893&context=dissertations