Corporate Image Branding Strategies to Attract Engineering Talent
Aerospace and defense leaders need corporate image branding strategies to improve their attraction of engineering talent to the industry. The purpose of this single case study was to explore corporate image branding strategies leaders use at an aerospace and defense company to attract talent and inc...
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| Format: | Others |
| Language: | en |
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ScholarWorks
2019
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| Online Access: | https://scholarworks.waldenu.edu/dissertations/7561 https://scholarworks.waldenu.edu/cgi/viewcontent.cgi?article=8833&context=dissertations |