Appraisal of the potential of the growth of e-retailer based on impact of perceived value on trust for online purchases

Customer satisfaction for online purchase and its subsequent influence on customer trust is a pivotal in the proliferation of online businesses that in turn can foster global and national economic growth. The significance of understanding perceived value in the context of online shopping is as impor...

Full description

Bibliographic Details
Main Authors: Dey, B.L (Author), Mohiuddin Babu, M. (Author)
Format: Article
Language:English
Published: Wiley-Blackwell Publishing Asia 2018
Online Access:View Fulltext in Publisher