U.S. Consumer Demand for Traditional and Greek Yogurt Attributes, including Livestock Management Attributes
Consumer willingness to pay (WTP) for yogurt attributes was evaluated using a survey targeted to be nationally representative within the United States. A novel approach was used to allow for self-selection into the choice experiment for commonly purchased types of yogurt, either Greek or traditional...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Cambridge University Press
2021
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| Subjects: | |
| Online Access: | View Fulltext in Publisher |