How Slogans Curate Public Opinion: Hard Lessons from Lakoff and the Linguists
Many a policy scholar has viewed election results with bewilderment: How can so many people persistently vote against their self-interest? In an attempt to at least partially address this conundrum, this article introduces persuasion techniques that can render good research and evidence largely irre...
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| Format: | Article |
| Language: | English |
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Taylor and Francis Ltd.
2019
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| Online Access: | View Fulltext in Publisher |