Sustainable clothing: perspectives from US and Chinese young Millennials
Purpose: The purpose of this paper is to understand US and Chinese young Millennials’ perceptions of and consumption behaviour towards sustainable apparel products. Design/methodology/approach: Quantitative research was conducted, and empirical data were collected from 590 US college students and 37...
Main Authors: | , , , |
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Format: | Article |
Language: | English |
Published: |
Emerald Group Holdings Ltd.
2019
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Subjects: | |
Online Access: | View Fulltext in Publisher |