Accountability via social and financial performance of the hospitality sector: the role of market orientation
Purpose: This study aims to examine the three dimensions of market orientation, namely, customer orientation, competitor orientation and inter-function coordination, which influence the accountability in the financial and social performance of tourism operators in large touristic cities. Design/meth...
| Main Authors: | , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Emerald Group Holdings Ltd.,
2020
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| Subjects: | |
| Online Access: | View Fulltext in Publisher View in Scopus |