Reconstructing meaning without redesigning products: The case of the Serie7 chair
What constitutes product value has traditionally been attributed to aesthetics, elicitation of emotions, quality and style. The design-driven innovation literature, instead, suggests that meanings are sought and designed as a way to deliver value to customers; however, it infers that product meaning...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Life Science Publishing Co. Ltd
2018
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| Online Access: | View Fulltext in Publisher |