Meta-Analysis of the Effect of Red on Perceived Attractiveness
We conducted meta-analyses of studies that test the red-romance hypothesis, which is that the color red enhances heterosexual attraction in romantic contexts. For men rating women, we found a small, statistically significant effect (d = 0.26 [0.12, 0.40], p =.0004, N = 2,961), with substantial heter...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
SAGE Publications Inc.
2018
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Subjects: | |
Online Access: | View Fulltext in Publisher |