The Postfeminist Entrepreneurial Self and the Platformisation of Labour: A Case Study of Yesheng Female Lifestyle Bloggers on Xiaohongshu
Yesheng (野生), which literally translates to ‘wild growing’, is a Chinese internet term to describe social media creators who do not have contracts with multichannel network companies and operate their accounts independently. Drawing from in-depth interviews with eight current and former yesheng fema...
| Main Author: | |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
SAGE Publications Ltd
2022
|
| Subjects: | |
| Online Access: | View Fulltext in Publisher |