Does adding inventory increase sales? Evidence of a scarcity effect in U.S. Automobile dealerships
What is the relationship between inventory and sales? Clearly, inventory could increase sales: expanding inventory creates more choice (options, colors, etc.) and might signal a popular/desirable product. Or, inventory might encourage a consumer to continue her search (e.g., on the theory that she c...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
INFORMS Inst.for Operations Res.and the Management Sciences
2019
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Subjects: | |
Online Access: | View Fulltext in Publisher |