Consumer demand information as a re-balancing tool for power asymmetry between food retailers and suppliers

This conceptual paper presents a model that may be used to redress the power balance between retailers and suppliers in the supply chain through better information symmetry and mutual dependence. It explores power dependence and resource dependence theories to conceptualise the use of demand informa...

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Bibliographic Details
Main Authors: Hingley, M.K (Author), Malik, S.A (Author)
Format: Article
Language:English
Published: FrancoAngeli 2021
Subjects:
UK
Online Access:View Fulltext in Publisher