Connecting the micro to the macro: An exploration of micro-behaviors of individuals who drive CSR initiatives at the macro-level

Grounded on a case study on the formation of an inter-corporate CSR initiative in which four corporations from Chennai, India collaborate, this paper explores the micro-behaviors that individual actors engage in to create CSR solutions later adopted at the macro-organizational level. Based on the fi...

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Bibliographic Details
Main Authors: Joy, S. (Author), Poonamallee, L. (Author)
Format: Article
Language:English
Published: Frontiers Media S.A. 2018
Subjects:
CSR
Online Access:View Fulltext in Publisher