Effects of Negative Emotions and Cognitive Characteristics on Impulse Buying During COVID-19
The COVID-19 pandemic has seriously disrupted the individual buying habits along with their consumption patterns. Previous studies indicated that anxiety and depression were related to impulse buying. However, no research has explored the mechanism possibly underlying the association between anxiety...
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| Format: | Article |
| Language: | English |
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Frontiers Media S.A.
2022
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| Online Access: | View Fulltext in Publisher |