Decide to Take Entrepreneurial Action: Role of Entrepreneurial Cognitive Schema on Cognitive Process of Exploiting Entrepreneurial Opportunity

Given its impact on preference for different information, the cognitive schema is recog-nized as a critical mechanism for people to make up their minds on willingness to act. However, how entrepreneurial cognitive schema influences cognitive processes remains unclear. Based on entrepreneurial action...

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Bibliographic Details
Main Authors: Shao, Y. (Author), Wang, Z. (Author)
Format: Article
Language:English
Published: MDPI 2022
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Online Access:View Fulltext in Publisher