Communicating the Resilience and Corporate Social Responsibility of SMEs during Lockdown in Spain: A Visual and Exploratory Study of Communication Mechanisms and Strategies

The health crisis caused by COVID-19 has led to changes in the behaviour of businesses during lockdown, especially Small and Medium-sized enterprises (SMEs). This study aims to identify the capacity for reaction, resilience, and corporate social responsibility (CSR) from direct sources and from stra...

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Bibliographic Details
Main Author: García-Santiago, M.-D (Author)
Format: Article
Language:English
Published: MDPI 2022
Subjects:
Online Access:View Fulltext in Publisher