Obesogenic television food advertising to children in Malaysia: Sociocultural variations

Obesogenic television food advertising to children in Malaysia: Sociocultural variations

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Background: Food advertising on television (TV) is well known to influence children's purchasing requests and models negative food habits in Western countries. Advertising of unhealthy foods is a contributor to the obesogenic environment that is a key driver of rising rates of childhood obesity...

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Bibliographic Details
Main Authors: Chinna, K. (Author), Ismail, M.N (Author), Karupaiah, T. (Author), Kelly, B. (Author), Krishnasamy, S. (Author), Ng, S.H (Author), Sameeha, M.J (Author), Se, C.H (Author)
Format: Article
Language:English
Published: Co-Action Publishing 2015
Subjects:
adolescent
Adolescent
Advertising as Topic
advertizing
child
Child
Child, Preschool
childhood obesity
classification
Content analysis
cultural anthropology
Culture
food
Food
Food marketing
human
Humans
Malaysia
Obesogenic environment
Pediatric Obesity
preschool child
statistics and numerical data
Sugar-sweetened drink
television
Television
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