The dimensions of customer preference in the foodservice industry

Today's foodservice industry management must place a high priority on understanding the growing markets resulting from rapid urbanization and rising numbers of tourists. This industry has a huge impact on the global economy but it is affected by customers' ever-changing preferences. Manage...

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Bibliographic Details
Main Authors: Abdullah, F. (Author), bin Abang Abdurahman, A.Z (Author), Hamali, J. (Author)
Format: Article
Language:English
Published: Vilnius Gedminas Technical University 2013
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