Service quality in military peacekeeping mission as a determinant of customer's perceived value: Empirical evidence
Purpose: Previous studies have been employing SERVQUAL by Parasuraman, Zeithaml and Berry (1985, 1988) to measure service quality in various service sectors due to its generic nature. Understanding the relationship between service quality and customer's perceived value in non-business organizat...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Online Access: | View Fulltext in Publisher |