Environmental Corporate Social Responsibility (ECSR): Exploring its Influence on Customer Loyalty

ECSR is a concept where companies integrate environmental concerns in their business operations and the interaction with stakeholders, without compromising economic performance. Studies exploring this concept were limited within the area of corporate governance with organizational-level unit of anal...

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Bibliographic Details
Main Authors: Khalid, SA (Author), Rahman, NIA (Author), Rashid, NRNA (Author)
Format: Article
Language:English
Published: 2015
Subjects:
Online Access:View Fulltext in Publisher