The Influence of Bank's Frontlines' Personality Traits on Job Performance

A digital era of consumerism and the diversity of customer's background have brought a new perspective in customer service field. As marketplace environment become broader, the expectations of customer continue to rise. This is very important and challenging task to be done by most banks and fi...

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Bibliographic Details
Main Authors: Ariffin, NM (Author), Ghani, WSWA (Author), Rashid, NM (Author), Sah, NFM (Author), Yunus, NSNM (Author)
Format: Article
Language:English
Published: 2015
Subjects:
Online Access:View Fulltext in Publisher