E-Atmospheric Effects On Youth Intention To Revisit A Cafe
The importance of studying cafe e-atmospherics has been acknowledged by academics, practitioners and government bodies. However, there is still lacking of implementation of cafe e-atmospherics that suits youth preferences, so as to increase their intention to revisit the cafe. Thus, this paper aims...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
2015
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| Subjects: | |
| Online Access: | View Fulltext in Publisher |