Suggested Topics within your search.
Showing 1 - 20 results of 112 for search '"brand attitude"', query time: 1.40s Refine Results
  1. 1
    STUDI TENTANG EFEK GREEN ADVERTISING PADA INTENSI MEMBELI DENGAN PERILAKU PEDULI LINGKUNGAN SEBAGAI MODERASI
    by Dwinita Laksmidewi
    Published 2017-03-01
    Subjects: “...green advertising, green behavior, brand attitude...”
    Get full text
    Article
  2. 2
    Can Evaluative Conditioning Change Well-Established Attitudes Towards Popular Brands? Your Brain Says Yes Even Though Your Mouth Says No
    by Shannon Bosshard, Monika Koller, Peter Walla
    Published 2019-05-01
    Subjects: “...brand attitude...”
    Get full text
    Article
  3. 3
    PERAN BRAND AWARENESS MEMEDIASI DAYA TARIK IKLAN TERHADAP BRAND ATTITUDE INDOMIE DI KOTA DENPASAR
    by Wayan Arisna Pratiwi, Gede Bayu Rahanatha
    Published 2017-01-01
    Subjects: “...advertising appeal, brand awareness, brand attitude...”
    Get full text
    Article
  4. 4
    THE EFFECT OF TRUST-WORTHINESS, EXPERTNESS, SIMILARITY, AND ATTRACTIVENESS ON BRAND ATTITUDE AND ATTITUDE TOWARDS ADVERTISEMENTS AS MEDIATION VARIABLES IN BRAND X
    by Sulivyo L., Handra T.
    Published 2020-10-01
    Subjects: “...brand attitude...”
    Article
  5. 5
    MARKALARIN SOSYAL MEDYA KULLANIMININ TÜKETİCİ DAVRANIŞI ÜZERİNDEKİ ETKİLERİ
    by Cansu AYTAN, Emine Eser TELCİ
    Published 2016-04-01
    Subjects: “...Brand Attitude....”
    Get full text
    Article
  6. 6
    FACEBOOK ADVERTISING: RELATIONSHIP BETWEEN TYPES OF MESSAGE, BRAND ATTITUDE AND PERCEIVED BUYING RISK
    by BOGDAN ANASTASIEI, NICOLETA DOSPINESCU
    Published 2017-12-01
    Subjects: “...brand attitude...”
    Get full text
    Article
  7. 7
    Effect of Nostalgia on Customer Loyalty to Brand Post-Merger/Acquisition
    by Ana Carolina Toledo, Evandro Luiz Lopes
    Published 2016-01-01
    Subjects: “...nostalgia; brand attitude; brand loyalty; merger and acquisition....”
    Get full text
    Article
  8. 8
    Before the Credits Roll: A Visual Analysis of How Product Placement in Film Influences Brand Attitudes
    by Young, Alexandra
    Published 2017
    Subjects: “...brand attitude...”
    Get full text
    Others
  9. 9
    Consumer attitudes towards Instagram advertisements in Egypt: The role of the perceived advertising value and personalization
    Subjects: “...brand attitude...”
    Get full text
    Article
  10. 10
    The Effect of CSR Fit and CSR Authenticity on the Brand Attitude
    by Songmi Kim, Heejung Lee
    Published 2019-12-01
    Subjects: “...brand attitude...”
    Get full text
    Article
  11. 11
    Evaluating the Effectiveness of Viral Advertising Using Experimental Design
    by Mehrdad Madhoshi, Saeed Rezaee
    Published 2013-09-01
    Subjects: “...Brand attitude...”
    Get full text
    Article
  12. 12
    The relationships between the credibility of badminton brand spokespersons, brand image, and attitudes towards consumer purchase intention.
    Subjects: “...brand attitude...”
    Get full text
    Article
  13. 13
    THE ROLE OF BRAND ATTITUDE AND BRAND CREDIBILITY AS A MEDIATOR OF THE CELEBRITY ENDORSEMENT STRATEGY TO GENERATE PURCHASE INTENTION
    Subjects: “...brand attitude...”
    Get full text
    Article
  14. 14
    How Can Gamified Applications Drive Engagement and Brand Attitude? The Case of Nike Run Club Application
    Subjects: “...brand attitude...”
    Get full text
    Article
  15. 15
    THE INFLUENCE OF BRAND ATTITUDE ON BEHAVIORAL INTENTION IN THE CONTEXT OF NATIONAL CARRIER’S SERVICE FAILURE
    by Owais B. AL-GHARAIBEH, Ahmad Azmi M. ARIFFIN
    Published 2021-03-01
    Subjects: “...brand attitude...”
    Get full text
    Article
  16. 16
    PENGARUH CORPORATE REPUTATION, BRAND SATISFACTION DAN BRAND ATTITUDE TERHADAP CUSTOMER LOYALTY PADA INDUSTRI PENERBANGAN DI INDONESIA [THE EFFECT OF COMPANY REPUTATION, BRAND SATISFACTION AND BRAND ATTITUDES TOWARDS CUSTOMER LOYALTY IN THE FLIGHT INDUSTRY IN INDONESIA]
    by Keni Keni, Purnama Dharmawan, Nicholas Wilson
    Published 2021-05-01
    Subjects: “...brand attitude...”
    Get full text
    Article
  17. 17
    THE EFFECT OF SELF-CONGRUITY AND CELEBRITY ENDORSEMENT ON BRAND LOYALTY WITH BRAND ATTITUDE AS A MEDIATION VARIABLES
    Subjects: “...brand attitude...”
    Get full text
    Article
  18. 18
    BRAND TRUST AS CELEBRITY ENDORSER MARKETING MODERATOR’S ROLE
    by Angga Febrian, Muhtad Fadly
    Published 2021-02-01
    Subjects: “...brand attitude...”
    Get full text
    Article
  19. 19
    Fairtrade - A fair trademark for ICA and Lidl?
    Subjects: “...brand attitude...”
    Get full text
    Others
  20. 20
    Does online ideal self-matter? Consumer perceptions of online brand advertisement
    Subjects: “...brand attitude...”
    Get full text
    Article
Search Tools: Get RSS Feed — Email this Search