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Showing 1 - 20 results of 287 for search '"e-WOM"', query time: 2.73s Refine Results
  1. 1
    Electronic word-of-mouth (eWOM) : The relationship between anonymous and semi-anonymous eWOM and consumer attitudes
    Subjects: “...eWOM...”
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  2. 2
    A meta-analysis of the factors affecting eWOM providing behaviour
    Subjects: “...eWOM...”
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  3. 3
    THE ROLE OF PURCHASE INTENTION ON MEDIATING THE RELATIONSHIP OF E-WOM AND E-WOM CREDIBILITY TO PURCHASE DECISION
    by Arta I G.S., Yasa N.N.K.
    Published 2019-02-01
    Subjects: “...E-WOM...”
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  4. 4
    Bakomliggande motiv, alla har dem : En kvalitativ fallstudie om varför kunder sprider e-WOM på sociala medier
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  5. 5
    Online Opinion Leadership in Negative eWOM Dissemination
    by Zhang, RM, Yap, SF, Xu, YZ
    Published 2018
    Subjects: “...Negative e-WOM; Online opinion leadership; e-WOM dissemination; Online communities...”
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  6. 6
    Electronic Word of Mouth (e-WOM) Foursquare: The New Social Media
    by Rita Rita, Karyana Hutomo, Natalia Natalia
    Published 2013-11-01
    Subjects: “...e-WoM, Foursquare...”
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  7. 7
    GTKM Kapsamında Akademisyenlerin Çevrimiçi Tatil Satın Alma Davranışlarında eWOM’un Etkisi
    by Aslı Ergenekon Arslan, Ömer Zafer Güven
    Published 2021-06-01
    Subjects: “...eWOM...”
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  8. 8
    A System Dynamics Model of Online Stores’ Sales: Positive and Negative E-WOM and Promotion Perspective
    by Qiang Yan, Simin Zhou, Xiaoyan Zhang, Ye Li
    Published 2019-10-01
    Subjects: “...positive e-wom...”
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    Article
  9. 9
    Consumer trust in online reviews : a communication model perspective
    Subjects: “...eWOM...”
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  10. 10
    Managing negative eWOM in the retail industry : A qualitative study of proactive and reactive strategies
    by Landgren, Emma, Lidberg, Martina
    Published 2021
    Subjects: “...eWOM...”
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  11. 11
    Motivations for eWOM communication in microblogging in U.S. and China : a conceptualized social cognitive perspective
    Subjects: “...eWOM...”
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  12. 12
    eWOM: Kundrecensioners påverkan på konsumenter utifrån Regulatory Focus-teorin
    by Al-Saad, Hussein, Tostemar, Patrik
    Published 2014
    Subjects: “...eWOM...”
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  13. 13
    e-WOM: Effektiv spridning av åsikter på rejtingsidor
    Subjects: “...e-WOM...”
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  14. 14
    The Influence of Opinion Leaders’ eWOM on Online Consumer Decisions: A Study on Social Influence
    by Sandra Tobon, Jesús García-Madariaga
    Published 2021-01-01
    Subjects: “...opinion leader’ eWOM...”
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  15. 15
    Word-of-Mouse-Effektens Mörka Sida : - En experimentell studie om hur negativ information i dagens sociala medier påverkar konsumentuppfattningar
    Subjects: “...eWOM...”
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  16. 16
    Business application of viral marketing and Electronic Word-of-mouth. Firm opinions
    Subjects: “...eWOM...”
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  17. 17
    The Effect of YouTube eWOM on Consumer Buying Interest
    Subjects: “...e-wom...”
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  18. 18
    THE ROLE OF IMAGE BRANDS MEDIATES E-WOM EFFECTS ON BUYING INTEREST IN TRITON LEARNING INSTITUTIONS
    by Asdiana L.D.P., Yasa N.N.K.
    Published 2020-07-01
    Subjects: “...e-wom...”
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  19. 19
    A Literature Review of Word of Mouth and Electronic Word of Mouth: Implications for Consumer Behavior
    by Nuria Huete-Alcocer
    Published 2017-07-01
    Subjects: “...eWOM...”
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  20. 20
    Young media-induced travelers: online representations of media-induced travel conversations
    by Scarpino, Michelle Renee
    Published 2010
    Subjects: “...eWOM...”
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