Research of the gastronomic brand of Odesa and practical recommendations for solving key problems

This work is aimed at studying the process of forming a gastronomic brand to enhance the attractiveness of the tourist destination. Formation of a competitive gastronomic brand is an effective strategy in the struggle for international markets, providing a stable tourist flow and economic developmen...

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Bibliographic Details
Main Authors: Dmytro Kharenko, Oksana Dyshkantiuk, Svitlana Salamatina, Iuliia Khalilova-Chuvaeva, Liliia Kovalenko
Format: Article
Language:English
Published: PC Technology Center 2019-02-01
Series:Tehnologìčnij Audit ta Rezervi Virobnictva
Subjects:
Online Access:http://journals.uran.ua/tarp/article/view/161206