The Impact of Online Media on Parents’ Attitudes toward Vaccination of Children—Social Marketing and Public Health

The Impact of Online Media on Parents’ Attitudes toward Vaccination of Children—Social Marketing and Public Health

The aim of this paper was to investigate the level of influence of online media on the parents’ attitudes toward vaccination of children in three countries of the Western Balkans—Montenegro, Serbia, and Bosnia and Herzegovina, in order to use the potentials of this form of communication effectively...

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Bibliographic Details
Main Authors: Boban Melovic, Andjela Jaksic Stojanovic, Tamara Backovic Vulic, Branislav Dudic, Eleonora Benova
Format: Article
Language:English
Published: MDPI AG 2020-08-01
Series:International Journal of Environmental Research and Public Health
Subjects:
online media
social media
vaccination
social marketing
public health
Online Access:https://www.mdpi.com/1660-4601/17/16/5816

Internet

https://www.mdpi.com/1660-4601/17/16/5816

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