The importance of selecting the right messenger: A framed field experiment on recycled water products
This study tests how different messengers—scientists, government agencies, non-profit organizations, and newspapers—influence individual behavior. We conducted framed field experiments to compare the effects of these messengers on consumers’ monetary bids on different items produced with recycled an...
| Main Authors: | , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Elsevier B.V.
2019
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| Subjects: | |
| Online Access: | View Fulltext in Publisher |